The Holiday Hang is an event focused on highlighting talent from the Asheville music community, while raising awareness and donating partial proceeds to Feeding America food banks in each city
ASHEVILLE, NC — Town Mountain and Amanda Anne Platt & The Honeycutters, two stellar bands from Asheville, North Carolina, are teaming up for the Asheville Holiday Hang as a run of shows in the Southeast, sponsored by New Belgium Brewing Company. Ashvegas’ Caleb Calhoun calls them, “a match made in heaven.”
“Over the past few years, New Belgium and Town Mountain have forged a relationship that goes well beyond making great music and good beer. The partnership has been one that ties to both organizations philanthropic roots at a time of year where people need it the most, the holidays,” says New Belgium Brewing Employee Owner, Trey Wheeler. New Belgium Brewing Company will be running specials at each of the shows and adding to the financial donation to MANNA FoodBank.
Town Mountain says, “For us the holiday season seems like a great time to celebrate playing music with friends as well as giving back to the community that has supported us through the years.” The Asheville Holiday Hang originated as a holiday benefit in Asheville and is heading into its 6th year with the hometown Asheville show taking place at The Orange Peel for the first time. Both bands and The Orange Peel are teaming up and donating 20% of ticket sales from that show to MANNA FoodBank!
MANNA FoodBank is a private, not-for-profit service organization, that links the food industry with over 200 partner agencies in 16 counties of WNC. MANNA is an acronym and stands for Mountain Area Nutritional Needs Alliance. They are a member of Feeding America, the nation’s largest domestic hunger relief organization. For 35 years, Feeding America has responded to the hunger crisis in America by providing food to people in need through a nationwide network of food banks with the motto, “Together we can solve hunger.”
“MANNA is excited to partner with Town Mountain again for the fifth consecutive year. Their Holiday Hang show has become a ‘Must See’ holiday tradition for dozens of fans in our MANNA community.” Alisa Hixson, Director Corporate Engagement & Signature Events at MANNA FoodBank, says,”Their support has provided for over 6,000 meals in WNC and their desire to keep giving back to their community epitomizes the mindset of the Asheville community. They’re a powerhouse of musicians harnessing their talent to help their neighbors, the perfect holiday story!”
Last year, Town Mountain paired with The Honeycutters and decided to bring the Holiday Hang on the road to other cities they both frequent and have grown friendships and fans in. The tradition continues this year and are excited to expand the scope of the Holiday Hang with a longer run of shows through the Southeast including Rocky Mount, Virginia, Greer and Charleston, South Carolina, Atlanta, Georgia, and Charlotte and Raleigh, North Carolina.
Not only is the event traveling to additional cities, but with the help of Feeding America (of which MANNA is a part of) the bands are donating partial proceeds from each show to a food bank from that area.